Get Your Client to Yes: Overcome Obstacles to Change

REGISTER

Join New York Times bestselling author Dr. Jonah Berger, marketing professor at the Wharton School of the University of Pennsylvania, as he shares his revolutionary approach to change. Change isn’t about pushing harder. It’s about removing roadblocks.

During this event, you’ll learn about the five key barriers to change and how to reduce them so you can help your clients overcome their resistance to change – even when the push back is strong.

Watch this clip for a sneak peek into what you will hear from   Dr. Jonah Berger

Host

Andy Bucklee
Senior Vice President
Head of Life Insurance Distribution

Speakers

Jonah Berger
Wharton Professor
Bestselling author